Chasing Singapore Food Around The World
We celebrate the entrepreneurial spirit of business owners who have brought the flavours of Singapore to new corners of the world.
Our mission with is to celebrate the entrepreneurial spirit of business owners who have brought the flavours of Singapore to new corners of the world. Through these flavours, we uncover stories of resilience, creativity, and the ways these business owners interpret of the cuisine, adapt and thrive abroad. We want to showcase how food can connect people and inspire others to share Singapore cuisine.
Singapore food is a celebration of diversity. Just like its mix of contrasting flavours, our project is about Singaporeans blending their roots with the cultures of the places they’ve settled in. It’s a journey of flavours, stories, and connections - a little messy, a lot unique, and always heartfelt. We will be featuring 16 stories across the book.
"For foreigners, we need to explain the flavor, the color of the broth, the seafood-forward taste from the prawn heads. It’s not what they’re used to and they need some time to get used to the tastes."
Alan, Prawnaholics
We want to create a book that profiles 16 entrepreneurs across 11 cities and 3 continents. Some began with little more than passion, others with a longing to recreate the flavors of home — serving guests who might not even know where Singapore is.
Through their triumphs, stumbles, and small daily joys, this book explores how Singaporean food becomes more than sustenance — it becomes identity, creativity and grit, and a reminder of the surprising ways our flavours connect people across continents.
Special thanks to Charmian Song and all of the interviewees who have made time for us as we documented their journey across the world.